Affinity

Category: CRM

Company: Affinity Inc.

Affinity helps private equity and VC firms source deals, manage relationships, and close faster with AI-powered relationship intelligence and automated data capture.

Composite Score: 41.3

Rank: #431

Target Market: B2B

Website: https://www.affinity.co

Frequently asked questions

What is Affinity?

Affinity is a marketing technology platform from Affinity Inc. in the CRM category. The Agile Brand Guide List tracks its capabilities, scoring evidence, and ranking over time.

How is Affinity scored?

Affinity receives a composite score from 0 to 100, weighted across four dimensions: Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%). See our methodology page for full details on the scoring rules and evidence sources.

What is Affinity's current rating?

Affinity currently has a composite score of 41.3 out of 100 (about 2.1 stars on a 5-point scale), placing it at rank #431. Scores are recalculated monthly based on the latest evidence.

Who owns Affinity?

Affinity is owned and operated by Affinity Inc.. Visit the company profile for leadership, milestones, and acquisitions.

What are alternatives to Affinity?

Top alternatives to Affinity are ranked on the alternatives page, which lists sibling platforms in the same category by composite score. Side-by-side capability comparisons are available for the highest-ranked pairs.