Gatsby

Category: Performance Marketing & Automation

Company: Klaviyo Inc.

Gatsby is a multi-channel messaging platform that facilitates email, SMS, and push notifications for B2B organizations. It allows businesses to create personalized customer engagement strategies and automate messaging workflows. Suitable for both small and large enterprises in North America.

Composite Score: 31.9

Rank: #914

Target Market: B2C

Industries: Manufacturing, Professional Services, Education, Energy & Utilities, Financial Services & Banking, Healthcare & Life Sciences, Retail & E-commerce

Key Features

Frequently asked questions

What is Gatsby?

Gatsby is a marketing technology platform from Klaviyo Inc. in the Performance Marketing & Automation category. The Agile Brand Guide List tracks its capabilities, scoring evidence, and ranking over time.

How is Gatsby scored?

Gatsby receives a composite score from 0 to 100, weighted across four dimensions: Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%). See our methodology page for full details on the scoring rules and evidence sources.

What is Gatsby's current rating?

Gatsby currently has a composite score of 31.9 out of 100 (about 1.6 stars on a 5-point scale), placing it at rank #914. Scores are recalculated monthly based on the latest evidence.

Who owns Gatsby?

Gatsby is owned and operated by Klaviyo Inc.. Visit the company profile for leadership, milestones, and acquisitions.

What are alternatives to Gatsby?

Top alternatives to Gatsby are ranked on the alternatives page, which lists sibling platforms in the same category by composite score. Side-by-side capability comparisons are available for the highest-ranked pairs.