Infosum

Category: Data Integration & Activation

Company: Infosum Ltd.

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InfoSum is the leading data collaboration platform, using privacy-enhancing technology to unlock the power of first-party data safely and at scale.

Target Market: B2C

Industries: Automotive, Media & Entertainment, Retail & E-commerce, Technology & Software, Consumer Packaged Goods (CPG)

Key Features

AI-generated feature reference from web research · Generated 2026-09-27; citations identify available source support and do not independently verify every claim.

Decentralized Data Collaboration

Enable organizations to collaborate on datasets without centralizing raw data, preserving data ownership and control

Sources: https://www.infosum.com

Privacy-Enhancing Matching

Perform identity matching and link customer records across parties using privacy-preserving algorithms and secure computations

Sources: https://www.infosum.com

Private Data Network

Create scalable, permissioned networks of partners and clouds to share insights and run joint analyses securely

Sources: https://www.infosum.com

Campaign Measurement & Attribution

Measure campaign lift, incremental reach, and conversions across collaborators without exposing underlying personal data

Sources: https://www.infosum.com

Commerce Media Activation

Activate first-party intelligence for retail and commerce media use cases to drive planning, targeting, and monetization

Sources: https://www.infosum.com

Data Provider Monetization

Expose aggregated, privacy-safe insights to buyers enabling data product packaging and revenue generation at scale

Sources: https://www.infosum.com

Cloud & Partner Integrations

Integrate with multiple clouds and partner ecosystems to connect data sources, media platforms, and analytics tools

Sources: https://www.infosum.com

Governance and Permissioning Controls

Apply fine-grained access controls, audit logs, and policy enforcement to govern collaborations and data usage

Sources: https://www.infosum.com

Website: https://www.infosum.com

Frequently asked questions

What is Infosum?

InfoSum is the leading data collaboration platform, using privacy-enhancing technology to unlock the power of first-party data safely and at scale.

What is Infosum known for?

Infosum is best known for Privacy-first distributed data clean room architecture for secure cross-party collaboration, Scalable first-party data activation without raw data movement using identity-safe connectors and Interoperable vendor-agnostic clean room ecosystem integrating advertising and analytics partners.

Who is Infosum for?

Infosum primarily serves B2C brands across Automotive, Media & Entertainment, Retail & E-commerce and Technology & Software.

Who makes Infosum?

Infosum is owned and operated by Infosum Ltd.. See the company profile for leadership, milestones, and acquisitions.

How is Infosum evaluated?

Infosum is assessed across four dimensions — Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%) — using documented evidence that is refreshed monthly. See the methodology page for the full scoring rules.

What are alternatives to Infosum?

The alternatives page lists sibling platforms in the Data Integration & Activation category alongside Infosum, each with a full profile and side-by-side capability comparison so you can weigh the trade-offs for your use case.