Category: Personalization
Company: Optimizely Inc.
Optimizely Personalization is a platform that enables B2C enterprises to enhance customer experiences through targeted experimentation and personalization. It offers advanced capabilities like A/B/n testing, predictive targeting, and feature flags for seamless rollout of new features.
Composite Score: 59.4
Rank: #7
Founded: 2009
Target Market: B2C
Industries: Retail & E-commerce, Technology & Software, Media & Entertainment, Financial Services & Banking, Travel & Hospitality, Consumer Packaged Goods (CPG), Professional Services, Education
Website: https://www.optimizely.com/enhancements/data-platform/