Suite Type: Ad/Measurement-led
Company: Amazon Inc.
Advertising platform with DSP, attribution, and marketing cloud capabilities.
Founded: 2012
Website: https://advertising.amazon.com
Advertising platform with DSP, attribution, and marketing cloud capabilities.
Amazon Ads is built and operated by Amazon Inc. and was founded in 2012. See the company profile for leadership, milestones, and acquisitions.
Amazon Ads is assessed across Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%), using documented evidence refreshed monthly. The methodology page describes the underlying rules.