Category: Customer Journey Analytics
Company: Adobe Inc.
Adobe Customer Journey Analytics aggregates data across multiple touchpoints to provide insights into customer behavior and journey performance. It serves B2C organizations of all sizes, enabling them to analyze and visualize data for improved decision-making and targeted marketing efforts.
Composite Score: 37.9
Rank: #322
Founded: 1982
Headquarters: San Jose, California, United States
Target Market: B2C
Industries: Financial Services & Banking, Retail & E-commerce, Automotive, Media & Entertainment, Manufacturing, Consumer Packaged Goods (CPG), Technology & Software, Insurance
Website: https://business.adobe.com/products/adobe-analytics/customer-journey-analytics.html