AdRoll

Category: AdTech: Programmatic

Company: AdRoll Inc.

Boost brand awareness, generate leads, and drive conversions with personalized advertising. AdRoll's been trusted by 140,000+ brands for over 17 years.

Composite Score: 32.3

Rank: #936

Target Market: B2B

Website: https://www.adroll.com

Frequently asked questions

What is AdRoll?

AdRoll is a marketing technology platform from AdRoll Inc. in the AdTech: Programmatic category. The Agile Brand Guide List tracks its capabilities, scoring evidence, and ranking over time.

How is AdRoll scored?

AdRoll receives a composite score from 0 to 100, weighted across four dimensions: Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%). See our methodology page for full details on the scoring rules and evidence sources.

What is AdRoll's current rating?

AdRoll currently has a composite score of 32.3 out of 100 (about 1.6 stars on a 5-point scale), placing it at rank #936. Scores are recalculated monthly based on the latest evidence.

Who owns AdRoll?

AdRoll is owned and operated by AdRoll Inc.. Visit the company profile for leadership, milestones, and acquisitions.

What are alternatives to AdRoll?

Top alternatives to AdRoll are ranked on the alternatives page, which lists sibling platforms in the same category by composite score. Side-by-side capability comparisons are available for the highest-ranked pairs.