DISQO

Category: AdTech: Insights & Analytics

Company: DISQO Inc.

DISQO provides consumer insights and measurement tools for B2C brands and agencies. It collects consented consumer data, delivers audience measurement and campaign attribution, and supports segmentation and market research.

Target Market: B2C

Key Features

Website: https://www.disqo.com

Frequently asked questions

What is DISQO?

DISQO provides consumer insights and measurement tools for B2C brands and agencies. It collects consented consumer data, delivers audience measurement and campaign attribution, and supports segmentation and market research.

What is DISQO known for?

DISQO is best known for Human-first consumer insights combining survey answers with behavioral data across mobile, social, and CTV, Cross-platform measurement and brand-lift analytics that remove blind spots across TV, social, and streaming and AI-driven panel and fraud-detection capabilities delivering high-quality, privacy-conscious audience profiling.

Who is DISQO for?

DISQO primarily serves B2C brands.

Who makes DISQO?

DISQO is owned and operated by DISQO Inc.. See the company profile for leadership, milestones, and acquisitions.

How is DISQO evaluated?

DISQO is assessed across four dimensions — Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%) — using documented evidence that is refreshed monthly. See the methodology page for the full scoring rules.

What are alternatives to DISQO?

The alternatives page lists sibling platforms in the AdTech: Insights & Analytics category alongside DISQO, each with a full profile and side-by-side capability comparison so you can weigh the trade-offs for your use case.