Real-time Data Ingestion
Continuously ingest customer events and attributes from warehouses and streaming sources in real time.
Sources: https://hightouch.com
Hightouch Agentic Marketing Platform
Category: Agentic Marketing Platform
Company: Hightouch Inc.
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Hightouch Agentic Marketing Platform empowers B2C enterprises to synchronize customer consent and preferences across multiple channels. It features real-time ingestion and activation, alongside robust privacy controls and destination connectors for effective campaign execution.
Founded: 2019
Target Market: B2C
Industries: Retail & E-commerce, Travel & Hospitality, Technology & Software, Financial Services & Banking, Media & Entertainment, Consumer Packaged Goods (CPG), Professional Services, Other
Key Features
AI-generated feature reference from web research ยท Generated 2026-07-24; citations identify available source support and do not independently verify every claim.
Composable Customer Data Platform
Unify and maintain single customer profiles by connecting data across systems while preserving governance.
Sources: https://hightouch.com
No-code Audience Builder
Create and segment audiences with a visual, no-code interface using behavioral and profile signals.
Sources: https://hightouch.com
Omnichannel Orchestration
Orchestrate personalized journeys and activate audiences across ad, email, mobile, and other channels.
Sources: https://hightouch.com
Agentic AI Assistance
Use AI agents to surface insights, plan campaigns, generate on-brand creative, and recommend audiences.
Sources: https://hightouch.com
On-brand Creative Generation
Automatically build and scale ad and email creatives from approved assets informed by brand context.
Sources: https://hightouch.com
Destination Connectors Library
Push audiences and events to marketing destinations with prebuilt connectors for common ad and CRM platforms.
Sources: https://hightouch.com
Data-first Privacy & Governance
Keep customer data in your warehouse and enforce consent, access controls, and enterprise security by default.
Sources: https://hightouch.com
Website: https://hightouch.com
Frequently asked questions
What is Hightouch Agentic Marketing Platform?
Hightouch Agentic Marketing Platform (AMP) is a marketing platform that connects enterprise customer data to activation channels and AI-driven agents to plan, create, and execute campaigns. It emphasizes real-time data activation from a composable CDP, syncs consent and preferences, and automates campaign execution across omnichannel destinations.
Sources: https://hightouch.com/platform/agentic-marketing-platform, https://hightouch.com
What are its key features?
Key features include real-time data activation through a composable CDP, a no-code audience builder and omnichannel journey orchestration, AI-driven agents for insights aggregation and automated campaign creation, and on-brand creative automation with enterprise-grade privacy and governance. Additional modules cover ad studio, lifecycle orchestration, content assembly, and AI decisioning to operationalize campaigns at scale.
Sources: https://hightouch.com/platform/agentic-marketing-platform, https://hightouch.com/platform/ad-studio
Who are its primary competitors?
Primary competitors in the agentic marketing and enterprise CDP/marketing orchestration space include Pega Customer Decision Hub, Contentstack Agentic Experience Platform, Optimizely Opal, SAS 360 Marketing AI, Kata by Adsmurai, SAP Marketing and Engagement, Salesforce Marketing Cloud Agentforce, and Liferay AI Hub.
Sources: https://hightouch.com/platform/agentic-marketing-platform, https://agilebrandguide.com/wiki/customer-data/hightouch/
What industries and types of companies often use Hightouch Agentic Marketing Platform?
Hightouch AMP is used by enterprise B2C organizations across retail & e-commerce, travel & hospitality, technology & software, financial services & banking, media & entertainment, consumer packaged goods (CPG), professional services, and similar sectors. Typical customers are enterprise-sized companies that need real-time activation, consented data governance, and omnichannel campaign automation.
Sources: https://hightouch.com/platform/agentic-marketing-platform, https://hightouch.com