Category: Data Integration & Activation
Company: LiveRamp Inc.
Data connectivity platform for identity resolution and audience activation
Founded: 2011
Target Market: B2C
Industries: Retail & E-commerce, Financial Services & Banking, Healthcare & Life Sciences, Media & Entertainment, Automotive, Consumer Packaged Goods (CPG), Professional Services, Other
Website: https://liveramp.com
Data connectivity platform for identity resolution and audience activation
LiveRamp is best known for Renowned for its robust identity resolution capabilities that enhance audience targeting accuracy., Offers comprehensive data connectivity solutions that streamline audience activation across multiple marketing channels. and Recognized for pioneering data clean room technology, enabling secure data collaboration for advertisers and publishers.. Its strongest capability coverage is in Identity resolution & enrichment hooks, Connectors (batch + streaming + CDC) and Secrets/key management.
LiveRamp primarily serves B2C brands across Retail & E-commerce, Financial Services & Banking, Healthcare & Life Sciences and Media & Entertainment.
LiveRamp is owned and operated by LiveRamp Inc. and was founded in 2011. See the company profile for leadership, milestones, and acquisitions.
LiveRamp is assessed across four dimensions — Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%) — using documented evidence that is refreshed monthly. See the methodology page for the full scoring rules.
The alternatives page lists sibling platforms in the Data Integration & Activation category alongside LiveRamp, each with a full profile and side-by-side capability comparison so you can weigh the trade-offs for your use case.