Category: AdTech: DMPs & Consumer Intelligence
Company: Lotame Inc.
Lotame powers Curation, Data Collaboration, and Addressable Audiences to help marketers connect, enrich, and activate data for smarter advertising.
Target Market: B2C
Industries: Automotive, Travel & Hospitality, Retail & E-commerce, Media & Entertainment, Technology & Software, Consumer Packaged Goods (CPG), Financial Services & Banking, Other
Website: https://www.lotame.com
Lotame powers Curation, Data Collaboration, and Addressable Audiences to help marketers connect, enrich, and activate data for smarter advertising.
Lotame is best known for Specializes in data collaboration, enabling marketers to connect and enrich data for targeted advertising., Offers robust solutions for addressable audiences, enhancing the effectiveness of digital marketing campaigns. and Recognized for its innovative Curation platform that streamlines data management and activation for advertisers.. Its strongest capability coverage is in Granular Audience Segmentation & Lookalike Modeling and Seamless Integration with Ad Tech Ecosystem.
Lotame primarily serves B2C brands across Automotive, Travel & Hospitality, Retail & E-commerce and Media & Entertainment.
Lotame is owned and operated by Lotame Inc.. See the company profile for leadership, milestones, and acquisitions.
Lotame is assessed across four dimensions — Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%) — using documented evidence that is refreshed monthly. See the methodology page for the full scoring rules.
The alternatives page lists sibling platforms in the AdTech: DMPs & Consumer Intelligence category alongside Lotame, each with a full profile and side-by-side capability comparison so you can weigh the trade-offs for your use case.