Category: Customer Data Platforms (CDP)
Company: Optimizely Inc.
Optimizely Data Platform is a customer data platform that integrates and resolves customer identities to create unified profiles. It enables B2C organizations of all sizes to activate data for personalized marketing and insights across multiple channels.
Composite Score: 47.8
Rank: #59
Target Market: B2C
Industries: Retail & E-commerce, Financial Services & Banking, Technology & Software, Media & Entertainment, Travel & Hospitality, Consumer Packaged Goods (CPG), Automotive, Manufacturing