Category: Customer Data Platforms (CDP)
Company: Zeotap CDP Inc.
Zeotap CDP is a customer data platform that centralizes and unifies customer data for identity resolution and activation. It serves enterprise B2C companies by providing tools for audience segmentation and insights-driven marketing strategies across regions like North America, Europe, and the Middle East.
Founded: 2014
Headquarters: Berlin, Germany
Target Market: B2C
Industries: Financial Services & Banking, Retail & E-commerce, Consumer Packaged Goods (CPG), Media & Entertainment, Technology & Software, Travel & Hospitality, Automotive, Insurance
Website: https://www.zeotap.com/
Zeotap CDP is a customer data platform that centralizes and unifies customer data for identity resolution and activation. It serves enterprise B2C companies by providing tools for audience segmentation and insights-driven marketing strategies across regions like North America,...
Zeotap CDP is best known for Recognized for its AI-driven capabilities that enhance customer data insights and activation strategies., Offers robust identity resolution tools that unify customer profiles across multiple regions and touchpoints. and Distinguished by its strong privacy-first approach, catering specifically to the European market's data regulations.. Its strongest capability coverage is in Privacy/PII controls & data residency and Real-time ingestion & activation (data collection).
Zeotap CDP primarily serves B2C brands across Financial Services & Banking, Retail & E-commerce, Consumer Packaged Goods (CPG) and Media & Entertainment.
Zeotap CDP is owned and operated by Zeotap CDP Inc. and was founded in 2014 headquartered in Berlin, Germany. See the company profile for leadership, milestones, and acquisitions.
Zeotap CDP is assessed across four dimensions — Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%) — using documented evidence that is refreshed monthly. See the methodology page for the full scoring rules.
The alternatives page lists sibling platforms in the Customer Data Platforms (CDP) category alongside Zeotap CDP, each with a full profile and side-by-side capability comparison so you can weigh the trade-offs for your use case.