Suite Type: Suite (Light)
Company: Rokt
CDP with rules, connections, and analytics/engagement add-ons.
Founded: 2013
Website: https://mparticle.com
CDP with rules, connections, and analytics/engagement add-ons.
mParticle Platform is built and operated by Rokt and was founded in 2013. See the company profile for leadership, milestones, and acquisitions.
mParticle Platform is assessed across Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%), using documented evidence refreshed monthly. The methodology page describes the underlying rules.