Top 10 Actively Alternatives

Ranked alternatives to Actively in the B2B/ABM category, based on composite scoring.

  1. Demandbase — Stronger in CRM/CDP/DWH integrations and Intent data ingestion & activation.
  2. Apollo — Stronger in Sales engagement sequences (MKT-aligned) and CRM/CDP/DWH integrations.
  3. Propensity — Stronger in Attribution at account level and Account/ICP modeling & fit scoring.
  4. Drift — Stronger in Account/ICP modeling & fit scoring and Attribution at account level.
  5. Aurasell — Stronger in CRM/CDP/DWH integrations and Intent data ingestion & activation.
  6. 6sense — 6sense is a category sibling worth evaluating.
  7. RevSure B2B GTM — Stronger in Attribution at account level and Buying-group mapping & routing.
  8. ZoomInfo — ZoomInfo is a category sibling worth evaluating.
  9. Default — Stronger in CRM/CDP/DWH integrations and Lead/account assignment & SLAs.
  10. ChurnZero — ChurnZero is a category sibling worth evaluating.