Top 10 Actively Alternatives

Ranked alternatives to Actively in the B2B/ABM category, based on composite scoring.

  1. 6sense — Stronger in CRM/CDP/DWH integrations and Intent data ingestion & activation, overall composite +21.9.
  2. Demandbase — Stronger in CRM/CDP/DWH integrations and Intent data ingestion & activation, overall composite +15.1.
  3. Apollo — Stronger in Intent data ingestion & activation and CRM/CDP/DWH integrations, overall composite +14.5.
  4. Aurasell — Stronger in CRM/CDP/DWH integrations and Intent data ingestion & activation, overall composite +9.4.
  5. Drift — Stronger in Account/ICP modeling & fit scoring and Attribution at account level, overall composite +7.8.
  6. Propensity — Stronger in Attribution at account level and Account/ICP modeling & fit scoring, overall composite +6.6.
  7. RevSure B2B GTM — Stronger in Attribution at account level and Buying-group mapping & routing, overall composite +2.6.
  8. ZoomInfo — tighter overall composite (-1.4).
  9. Default — Stronger in CRM/CDP/DWH integrations and Lead/account assignment & SLAs, tighter overall composite (-3.9).
  10. Cleverly — Stronger in CRM/CDP/DWH integrations and Sales engagement sequences (MKT-aligned), tighter overall composite (-5.0).

Frequently asked questions

What are the best alternatives to Actively?

The alternatives listed on this page are the highest-ranked sibling platforms to Actively in B2B/ABM, ordered by composite score. Each entry links to a full profile with capability coverage, scoring evidence, and ranking history.

How are these Actively alternatives ranked?

Alternatives are ranked using the same composite score that drives our main lists: Innovation Index (30%), Organizational Strength (20%), Customer Mix (20%), and Vision Index (30%). Scores are refreshed monthly from the latest evidence.

Why consider 6sense as an alternative to Actively?

6sense currently ranks at the top of this list because of its capability coverage and scoring evidence in B2B/ABM. Open its profile or the side-by-side comparison to see how it stacks up against Actively on each pillar.