SurveyMonkey

Category: Surveys and VOC

Company: SurveyMonkey Inc

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SurveyMonkey is a survey and experience management platform that enables organizations to collect feedback and analyze data effectively. It serves both B2B and B2C markets with features like customizable surveys and robust reporting tools. Designed for businesses of all sizes, it facilitates informed decision-making across various regions.

Founded: 1999

Headquarters: San Mateo, California, United States

Target Market: B2C

Industries: Retail & E-commerce, Financial Services & Banking, Healthcare & Life Sciences, Technology & Software, Education, Professional Services, Non-Profit & Government, Other

Key Features

AI-generated feature reference from web research ยท Generated 2025-11-20; citations identify available source support and do not independently verify every claim.

AI-Powered Survey Creation

Easily generate engaging surveys using AI-driven prompts and 500+ expert templates.

Targeted Audience Engagement

Precisely reach respondents via multiple distribution methods or a global audience panel.

Actionable Insights Generation

AI analyzes data to reveal key insights, patterns, and themes for informed decisions.

200+ Integrations

Seamlessly connect with popular tools and platforms to modernize workflows and data management.

Customizable Registration Forms

Manage sign-ups and RSVPs with flexible forms that organize and streamline data collection.

Real-time Event Feedback

Collect immediate feedback for events to enhance planning and improve future experiences.

Comprehensive Feedback Management

Capture customer and employee feedback across various touchpoints to enhance satisfaction.

Website: https://surveymonkey.com

Frequently asked questions

What is SurveyMonkey?

SurveyMonkey is an online survey and experience management platform that enables organizations to design, distribute, and analyze surveys to collect feedback from customers, employees, and other stakeholders. It serves both individual users and enterprises with plans and product tiers for different organizational needs, including features for security, administration, and centralized reporting.

Sources: https://surveymonkey.com, https://surveymonkey.com/product/enterprise/

What are its key features?

Key features include AI-assisted survey creation and analysis, targeted audience engagement and panel management, real-time feedback collection and reporting, extensive integrations with third-party tools, and customizable forms for events and registration; enterprise plans add centralized administration and advanced security controls. SurveyMonkey also offers specialized toolsets such as LaunchPad for product and campaign validation and GetFeedback for customer experience workflows.

Sources: https://surveymonkey.com/product/, https://surveymonkey.com/product/launchpad/

Who are its primary competitors?

Primary competitors in the surveys and VOC category include Typeform, Contentsquare VOC, and GetFeedback; these platforms overlap with SurveyMonkey on survey creation, experience analytics, and customer feedback management. GetFeedback is also part of the SurveyMonkey product family but is listed as a distinct offering focused on customer experience workflows.

Sources: https://surveymonkey.com/product/getfeedback/, https://surveymonkey.com/product/

What industries and types of companies often use SurveyMonkey?

SurveyMonkey is used across B2C and B2B contexts by organizations of all sizes, including retail and e-commerce, financial services and banking, healthcare and life sciences, technology and software, education, professional services, non-profit and government, and event organizers seeking real-time feedback. Its product and enterprise offerings make it suitable for small teams through large enterprises that need survey distribution, analytics, and governance features.

Sources: https://surveymonkey.com/product/, https://surveymonkey.com/pricing/