Top 10 ActiveCampaign Alternatives

Ranked alternatives to ActiveCampaign in the Performance Marketing & Automation category, based on composite scoring.

1. Klaviyo Marketing — Stronger in Campaign automation & workflows (email nurture, multi-touch, drip campaigns) and Lead capture & form builders (landing pages, progressive profiling, embed options), overall composite +10.6.
2. Intuit Mailchimp — Stronger in A/B testing & experimentation, overall composite +4.5.
3. HubSpot — Stronger in Collaboration tools and Data connectors, overall composite +1.2.
4. Customer.io — Stronger in Data connectors and A/B testing & experimentation.
5. Attentive — Attentive is a category sibling worth evaluating.
6. Iterable — Iterable is a category sibling worth evaluating.
7. Knak — Stronger in Collaboration tools, tighter overall composite (-1.6).
8. Wunderkind — tighter overall composite (-1.6).
9. Bloomreach Engagement — tighter overall composite (-1.6).
10. DemandScience — Stronger in Campaign analytics & attribution (multi-touch, first/last touch, pipeline influence) and Campaign automation & workflows (email nurture, multi-touch, drip campaigns), tighter overall composite (-1.9).