Top 10 Salesforce B2B Marketing Automation Alternatives

Ranked alternatives to Salesforce B2B Marketing Automation in the Performance Marketing & Automation category, based on composite scoring.

1. Klaviyo Marketing — Stronger in GenAI content creation (text, images, video) and Multi-channel distribution, overall composite +24.9.
2. Customer.io — Stronger in Data connectors and Journey builder & real-time triggers, overall composite +17.9.
3. Iterable — Stronger in Journey builder & real-time triggers and Data connectors, overall composite +17.9.
4. Intuit Mailchimp — Stronger in Multi-channel distribution and A/B testing & experimentation, overall composite +17.6.
5. Bloomreach Engagement — Stronger in Multi-channel distribution and A/B testing & experimentation, overall composite +16.1.
6. Adobe Campaign — Stronger in Multi-channel distribution and Collaboration tools, overall composite +12.3.
7. CleverTap — Stronger in A/B testing & experimentation and Data connectors, overall composite +12.2.
8. SALESmanago — Stronger in Multi-channel distribution and Journey builder & real-time triggers, overall composite +11.9.
9. Semrush — Stronger in Multi-channel distribution, overall composite +11.7.
10. Wunderkind — Stronger in Journey builder & real-time triggers and Multi-channel distribution, overall composite +9.3.